Tag: training

BMF Debut: Under Armour Presents Roots of Fight Ali Boxing Collection
Culture of Hoops

BMF Debut: Under Armour Presents Roots of Fight Ali Boxing Collection

By Sandy DoverMarch 06, 2015

Muhammed Ali is probably the most polarizing athlete that America has ever produced. A tantalizing talent who was the greatest boxer of his time, and according to him, the greatest of all time, and his...

Jordan Brand Extends Outside of Hoops with Flight Runner 2
Culture of Hoops

Jordan Brand Extends Outside of Hoops with Flight Runner 2

By Piera MonteneroFebruary 25, 2015

Jordan Brand is extending its line of non-basketball shoes and releases another runner -- the Jordan Flight Runner 2. Nothing too wild, it's a runner for everyone who relies on Jordan during non-basketball sports activity....

Under Armour Partners With The Original G.O.A.T., Muhammad Ali
Culture of Hoops

Under Armour Partners With The Original G.O.A.T., Muhammad Ali

By Sandy DoverFebruary 18, 2015

Today in sports, so many athletes exude bravado and the all-too-common machismo that's now commonplace, but there was a man who took advantage of the boom of popularity of his sport's highest popularity and the...

BMF Debut: adidas Climacool Aeroknit Collection
Culture of Hoops

BMF Debut: adidas Climacool Aeroknit Collection

By Sandy DoverFebruary 17, 2015

Training is central to sports, and for many people that aren't professional athletes or pros-in-training, it's a vital activity in life. Comfort is always a necessary thing -- usually when you feel good, you perform...

BMF Debut: Reebok Classic x Sandro Insta Pump Fury
Culture of Hoops

BMF Debut: Reebok Classic x Sandro Insta Pump Fury

By Sandy DoverFebruary 13, 2015

Those who remember 1990s sportswear and footwear may remember the Reebok Insta Pump Fury, a extravagantly minimal and forward design in running. It changed the profile of Reebok's direction, for the better, and now is...

French Montana & DJ Drama #BreakYourSelfie at #ReebokLounge
Culture of Hoops

French Montana & DJ Drama #BreakYourSelfie at #ReebokLounge

By Sandy DoverFebruary 13, 2015

Reebok loves training and high-profile rappers! See French Montana and DJ Drama, prominently featured, get their training in at West Hollywood's Reebok Lounge. If you're ever in Los Angeles and are into CrossFit, be sure...

adidas High-Impact Bra Promising For Female Athletes
Culture of Hoops

adidas High-Impact Bra Promising For Female Athletes

By Piera MonteneroFebruary 13, 2015

I've been active in sports since I was 13. I've played basketball for 10 years and fitness-train now. Even though these type of sports aren't very much comparable, they can be very intensive. Whether I...

BMF Gridiron: NFL Nike Super Bowl XLIX Collection
Culture of Hoops

BMF Gridiron: NFL Nike Super Bowl XLIX Collection

By Sandy DoverJanuary 30, 2015

Nike celebrates the road to Super Bowl with the new NFL Nike Super Bowl XLIX Collection. As an official on-field uniform, sideline, baselayer and practice-wear supplier to the NFL, the collection mirrors the electric atmosphere...

Reebok Pushes Training In "Be More Human" Campaign
Culture of Hoops

Reebok Pushes Training In "Be More Human" Campaign

By Sandy DoverJanuary 28, 2015

http://youtu.be/UDb-7DY3CjU Today, Reebok issued a bold challenge to the world to “Be More Human” with its new, fully-integrated marketing campaign, continuing the global fitness brand’s mission to change how people perceive and experience fitness. “Be...

Break Free: Reebok Wants You To 'Live Free Range' in Video
Culture of Hoops

Break Free: Reebok Wants You To 'Live Free Range' in Video

By Sandy DoverJanuary 14, 2015

Courtesy of Reebok. Earlier this week, Reebok challenged the fitness culture status quo with the release of “Free Range” – a captivating video starring a chicken that encourages people to escape a culture that promotes...