Tag: sportswear
Culture of Hoops
L.A. Lakers' Jeremy Lin Opens Foot Locker's 'adidas a Standard' Store
Courtesy of adidas Thursday, Los Angeles Lakers guard Jeremy Lin greeted fans at Foot Locker at the Westfield Mall in Culver City to celebrate his arrival to L.A. and the opening of the adidas a...
Culture of Hoops
adidas Unveils Louisville 'ShowTime' TECHFIT Uniform
Courtesy of adidas The University of Louisville and adidas today unveiled the new "ShowTime" alternate TECHFIT football uniform that the Cardinals will wear versus Florida State on October 30. The grey uniform features camo accents...
Culture of Hoops
BMF Soccer: Nike Football Holiday 2014 Collection
Courtesy of Nike Nike constantly strives to employ color in original and innovative ways. As Nike Football launches a new collection of boots and third kits designed for some of Europe’s leading clubs, vibrant colors...
Culture of Hoops
Richard Sherman Stars in Nike's 'Never Finished' Series
Courtesy of Nike Nike Football’s new “Never Finished” campaign brings Richard Sherman’s personality to life by shining a light on his uncompromising training regimen while mirroring Nike’s mantra: “There is no finish line.” While athletes...
Culture of Hoops
BMF Style: adidas Originals Big Sean Collection
Courtesy of adidas Dropping alongside the Big Sean Metro Attitude , the adidas Originals Superstar Track Top and classic Trefoil Tee are also getting the tropical treatment thanks to Big Sean. The Superstar Track Top...
Culture of Hoops
adidas and Foot Locker Create 'The a Standard'
Courtesy of adidas Today adidas and Foot Locker introduce The a Standard, the first shop-in-shop retail concept within the world’s leading specialty athletic retailer. The a Standard offers premium product from adidas’ sport performance and...
Culture of Hoops
BMF Hoops: Nike World Basketball Festival 2014 Barcelona
Courtesy of Nike From September 5-7, 2014 Originally created in 2010 and hosted in New York City as a celebration of the performance and culture of the game that is loved and respected around the...
Culture of Hoops
BMF Exclusive: Inside Under Armour Headquarters & 'Ridge Reaper'
Under Armour is one of the most innovative sportswear brands in the world. Known as a leader in training sportswear with its patented HeatGear t-shirt, the brand is known all across Planet Earth for making...
Culture of Hoops
BMF Debut: Under Armour Performance Chino
Courtesy of Under Armour Last fall, we brought our brand DNA out of the gyms and athletic fields and into the athlete's life when he's not performing, with the UA Performance Chino. By adding subtle...
Culture of Hoops
BMF Training: Fall 2014 Nike Tech Pack Collection
Courtesy of Nike https://www.youtube.com/watch?v=Rz7Cc5yCiJA Fleece is the fundamental material of sport. By re-examining the textile and fabrication, Nike has evolved the timeless basic into a modern staple. With Nike Tech Fleece as its champion, the...
