Tag: footwear

BMF Running: adidas fights poverty with #UltraBoost in 'Runner's Feet' video
Culture of Hoops

BMF Running: adidas fights poverty with #UltraBoost in 'Runner's Feet' video

By Sandy DoverMay 26, 2015

Without a doubt, the adidas Ultra Boost has created a stir in the athletic footwear community, from businesses to consumers to media -- even BMF Sports' coverage of the Ultra Boost has been well-documented. In...

BMF Gridiron: adidas Snoop Dogg adizero 5-Star 4.0 Uncaged & Gameday Trainer
Culture of Hoops

BMF Gridiron: adidas Snoop Dogg adizero 5-Star 4.0 Uncaged & Gameday Trainer

By Sandy DoverMay 26, 2015

Snoop Dogg has done so much, it's almost shorting him to call him a "rapper" -- the reality is that the man named Calvin Cordozar Broadus is a 17-time Grammy Award-nominated musician, TV show host/star,...

adidas Soccer addresses 'control', 'chaos' with X15, ACE15 cleats
Culture of Hoops

adidas Soccer addresses 'control', 'chaos' with X15, ACE15 cleats

By Sandy DoverMay 25, 2015

Remember what the new adidas soccer regime said -- it wanted to #BETHEDIFFERENCE with its focus on stylizing the best footwear for soccer football players globally, and it's finally happening, as adidas has debuted the...

BMF Exclusive: New Balance Training & Tennis Preview 2015/2016
Culture of Hoops

BMF Exclusive: New Balance Training & Tennis Preview 2015/2016

By Sandy DoverMay 22, 2015

New Balance has been a leader in athletic footwear (and apparel) for decades now, and as the years have passed, the brand has only grown in prominence and athletic significance. In late March and early...

50 Shades + Oreos = Jordan Spizike 'Cool Grey'
Culture of Hoops

50 Shades + Oreos = Jordan Spizike 'Cool Grey'

By Piera MonteneroMay 21, 2015

There's one word that sums up my opinion on the Jordan Spizike 'Cool Grey': ILL! I'm not the biggest fan of the Jordan Spizike, but that colorway brings so much heat to this shoe, that...

BMF Hoops Debut: adidas D Lillard 1 PDX Carpet
Culture of Hoops

BMF Hoops Debut: adidas D Lillard 1 PDX Carpet

By Sandy DoverMay 20, 2015

The quirkiest carpet you can find in America was recently taken up and replaced in Portland International Airport, but it still lives on in the adidas D Lillard 1 PDX Carpet edition, fittingly through the...

A Colorado Rockies Special: The adidas Climachill Cosmic Boost
Culture of Hoops

A Colorado Rockies Special: The adidas Climachill Cosmic Boost

By Sandy DoverMay 20, 2015

If Boost is the genius child of adidas' innovation department, then Primeknit is its lucky blanket -- the two go hand-in-hand like Linus and his light blue cape/throw/security blanket. Such is the glory of the...

It's Fundamentally Nice: Nike Kobe X 'Fundamentals'
Culture of Hoops

It's Fundamentally Nice: Nike Kobe X 'Fundamentals'

By Piera MonteneroMay 20, 2015

Honestly, sometimes I feel like punching Sandy , my editor , when he pitches me a shoe that is white and black and he expects me to write X amount of words about it. But...

It's not 'True Red', it's BRED: Air Jordan 11 Retro Low
Culture of Hoops

It's not 'True Red', it's BRED: Air Jordan 11 Retro Low

By Piera MonteneroMay 19, 2015

Listen, I don't care what fancy name Jordan Brand gave the color red now (which is "True Red", and I will ignore it throughout this post). The Air Jordan 11 Retro Low 'BRED' is dropping...

BMF Debut: adidas 5-Star 4.0 Primeknit
Culture of Hoops

BMF Debut: adidas 5-Star 4.0 Primeknit

By Sandy DoverMay 18, 2015

For adidas, its Primeknit technology for its footwear uppers has been a godsend to the company. Looking to improve fit in lifestyle and performance across a variety of sports and activities, it has arrived to...