Tag: bmf

BMF Running: Nike Revisits Running Research
Culture of Hoops

BMF Running: Nike Revisits Running Research

By Sandy DoverSeptember 12, 2014

Courtesy of Nike In 30 years of biomechanics research at Nike's sport research lab, Senior Researcher Gordon Valiant’s approach remains unchanged: “We identify the product opportunity, ask what it is that we don’t know, apply...

BMF Style: Nike Air Flight Huarache Premium 'Reflective'
Culture of Hoops

BMF Style: Nike Air Flight Huarache Premium 'Reflective'

By Sandy DoverSeptember 12, 2014

Courtesy of Nike Sometimes, all it takes is a little change to make a big impact – just ask renowned designers Tinker Hatfield and Eric Avar. With the simple notion that “less is more,” they...

Prop It Like It’s Hot: Week 2 NFL Prop Bets
Culture of Hoops

Prop It Like It’s Hot: Week 2 NFL Prop Bets

By Ted BettsSeptember 12, 2014

Image courtesy of Kyle Engman/Flickr . Another week of football is upon us, which means it's yet another weekend for me to throw money away on meaningless NFL prop bets. Instead of sticking to the...

BMF Skate: Nike Dunk Low Premium SB 'Quartersnacks'
Culture of Hoops

BMF Skate: Nike Dunk Low Premium SB 'Quartersnacks'

By Sandy DoverSeptember 12, 2014

Courtesy of Nike Hovering in a dusty haze just above the cracked concrete of New York’s legendary Tompkins Square Park is the swirling epicenter of the Quartersnacks universe. A place where a love for skateboarding,...

BMF Skate: Nike Dunk Low Premium SB 'Beijing'
Culture of Hoops

BMF Skate: Nike Dunk Low Premium SB 'Beijing'

By Sandy DoverSeptember 12, 2014

Courtesy of Nike The latest Nike SB Dunk Low Premium looks to Beijing’s unique architecture and culture for inspiration. The upper features a dark gray color based on brick courtyards, and antique leather on the...

BMF Training: Nike Sport Research Lab
Culture of Hoops

BMF Training: Nike Sport Research Lab

By Sandy DoverSeptember 11, 2014

Courtesy of Nike Matthew Nurse and the Nike Sport Research team provide an inside look at the high-tech research facilities inside the lab at Nike’s World Headquarters, shedding light on how they turn data into...

Steve's Weekly NFL Bettor's Guide: Week 2
Culture of Hoops

Steve's Weekly NFL Bettor's Guide: Week 2

By Steve KubitzaSeptember 11, 2014

Image courtesy of Craig Hawkins/Flickr . So about last weekend. Things started off great and then went downhill. Luckily, three prime time games helped me make it to the mediocre mark of 7-9. Not a...

BMF Hoops: Nike Reports on 'Basketball Agility'
Culture of Hoops

BMF Hoops: Nike Reports on 'Basketball Agility'

By Sandy DoverSeptember 11, 2014

Courtesy of Nike In sports, agility refers to an athlete’s ability to move quickly and easily, whether in reaction to an opponent or as a pre-planned maneuver. It is a complex and critical skill that...

BMF Discussion: Domestic Abuse, Roger Goodell, and an Infamous White Suit
Culture of Hoops

BMF Discussion: Domestic Abuse, Roger Goodell, and an Infamous White Suit

By Hardwood and Hollywood StaffSeptember 11, 2014

Image courtesy of Zennie Abraham/Flickr . A videotaped domestic altercation dating back to February between Baltimore Ravens running back Ray Rice and his-then fiancée Janay Palmer inside an elevator ended with Ray dragging and dropping...

BMF Hoops: Nike Kobe 9 Elite Low 'University Red'
Culture of Hoops

BMF Hoops: Nike Kobe 9 Elite Low 'University Red'

By Sandy DoverSeptember 11, 2014

Courtesy of Nike Kobe Bryant demands provocative design innovation. Aesthetics aside, his appetite for the most revolutionary footwear technologies, materials and fit have fueled a special connection with Nike designer Eric Avar. The two have...