Tag: BMF Running

Culture of Hoops

BMF Running: Nike Revisits Running Research

Courtesy of Nike In 30 years of biomechanics research at Nike's sport research lab, Senior Researcher Gordon Valiant’s approach remains unchanged: “We identify the product opportunity, ask what it is that we don’t know, apply...

Culture of Hoops

BMF Exclusive: New Balance Fresh Foam 980 Trail

The Fresh Foam technology is one of the purest takes on cushioning that’s been seen in the last few years. As things go, especially in athletic footwear, cushioning is always tinkered with, often with two...

Culture of Hoops

BMF Running: Nike Trail Kiger Collection

Courtesy of Nike | featuring the Nike Trail Collection Stray branches, loose soil and steep slopes are just the price of entry when it comes to trail running. But much like navigating the obstacles of...