As part of its new ‘RUN THE GAME’ campaign, adidas has launched the first major franchise update with AlphaBOUNCE Beyond – a running shoe designed to celebrate athletes who use running as a tool to...
Look Closer at The BMF with Complex Media is all about giving you the opportunity to see the best footwear and sportswear in performance & lifestyle fashion in up-close and personal, high-quality portraiture served with...
I was surprised. I didn't expect see 2 Chainz sitting at a Golden State Warriors NBA Finals game premiering a new shoe with adidas . I didn't even know he was a partner with adidas,...