Category: LifeStyle

It's more than kicks or sneakers, it's more than designer socks, it's more than the miscellaneous and uncategorizable. It's about giving you an insider's view of what products and the like inform the lives of the distinguished in sports and pop culture. And perhaps, you can be informed in the same way.

BMF Style: Reebok Classic Shaq Attaq IV
Culture of Hoops

BMF Style: Reebok Classic Shaq Attaq IV

By Sandy DoverJuly 25, 2014

Courtesy of Reebok Classic | featuring the Reebok Classic Shaq Attaq IV Originally released in 1994, the Shaq Attaq IV was seen on the feet of dominant big man Shaquille O’Neal during the 1994-1995 season...

BMF Style: SUPRA x HANON Owen Black Label & Whisky Gold
Culture of Hoops

BMF Style: SUPRA x HANON Owen Black Label & Whisky Gold

By Sandy DoverJuly 25, 2014

Courtesy of SUPRA | featuring the SUPRA x HANON Owen Black Label & Owen Whisky Gold This July, SUPRA will collaborate with globally recognized sneaker retailer, HANON, to launch two limited releases of SUPRA's premium...

Nike searches for 'Baddest' ballers via 'Summer Is Serious 2'
Culture of Hoops

Nike searches for 'Baddest' ballers via 'Summer Is Serious 2'

By Sandy DoverJuly 24, 2014

Courtesy of Nike | featuring Nike Summer Is Serious 2 Nike has joined forces with Kevin Durant and notable Nike Basketball athletes to celebrate the baddest of summer basketball. From Los Angeles to Liverpool and...

BMF Training: adidas Energy Boost ESM
Culture of Hoops

BMF Training: adidas Energy Boost ESM

By Sandy DoverJuly 24, 2014

Courtesy of adidas | featuring the adidas Energy Boost ESM The adidas Energy Boost is getting a revamp with stylish mesh details and breathability for the first time in a spot that shows what it’s...

Pau, Marc Gasol debut Nike Spanish Basketball uniforms
Culture of Hoops

Pau, Marc Gasol debut Nike Spanish Basketball uniforms

By Sandy DoverJuly 24, 2014

Courtesy of Nike Pau and Marc Gasol, Juan Carlos Navarro, Sergio Llull, Rudy Fernández and Victor Claver proudly presented the new Spanish Basketball HyperElite team kit in Madrid, host city to one of basketball’s most...

BMF Training: Nike Zoom Field General 'Luck'
Culture of Hoops

BMF Training: Nike Zoom Field General 'Luck'

By Sandy DoverJuly 24, 2014

Hoopers often train on the gridiron, and the gridiron gladiators often play like hoopers. So, it goes without saying that to train on the gridiron, you'd need a shoe to accommodate the movements, right? Right....

BMF Training: Nike Zoom Field General 'Kaepernick'
Culture of Hoops

BMF Training: Nike Zoom Field General 'Kaepernick'

By Sandy DoverJuly 24, 2014

Hoopers often train on the gridiron, and the gridiron gladiators often play like hoopers. So, it goes without saying that to train on the gridiron, you’d need a shoe to accommodate the movements, right? Right....

BMF Training: Nike Zoom Field General 'Wilson'
Culture of Hoops

BMF Training: Nike Zoom Field General 'Wilson'

By Sandy DoverJuly 24, 2014

Hoopers often train on the gridiron, and the gridiron gladiators often play like hoopers. So, it goes without saying that to train on the gridiron, you’d need a shoe to accommodate the movements, right? Right....

BMF Training: Nike Zoom Field General 'Camo'
Culture of Hoops

BMF Training: Nike Zoom Field General 'Camo'

By Sandy DoverJuly 24, 2014

Hoopers often train on the gridiron, and the gridiron gladiators often play like hoopers. So, it goes without saying that to train on the gridiron, you’d need a shoe to accommodate the movements, right? Right....

BMF Training Debut: Reebok ZJET
Culture of Hoops

BMF Training Debut: Reebok ZJET

By Sandy DoverJuly 23, 2014

Courtesy of Reebok | featuring the Reebok ZJET UFC Lightweight Champion and Reebok athlete, Anthony Pettis took a select group through an intense speed and agility workout, modeled after his own dry land training along...