Category: LifeStyle

It's more than kicks or sneakers, it's more than designer socks, it's more than the miscellaneous and uncategorizable. It's about giving you an insider's view of what products and the like inform the lives of the distinguished in sports and pop culture. And perhaps, you can be informed in the same way.

BMF Debut: Under Armour Performance Chino
Culture of Hoops

BMF Debut: Under Armour Performance Chino

By Sandy DoverSeptember 05, 2014

Courtesy of Under Armour Last fall, we brought our brand DNA out of the gyms and athletic fields and into the athlete's life when he's not performing, with the UA Performance Chino. By adding subtle...

BMF Exclusive: New Balance Fresh Foam 980 Trail
Culture of Hoops

BMF Exclusive: New Balance Fresh Foam 980 Trail

By Sandy DoverSeptember 05, 2014

The Fresh Foam technology is one of the purest takes on cushioning that’s been seen in the last few years. As things go, especially in athletic footwear, cushioning is always tinkered with, often with two...

BMF Style: SUPRA Skytop II 'Snakeskin'
Culture of Hoops

BMF Style: SUPRA Skytop II 'Snakeskin'

By Sandy DoverSeptember 04, 2014

Courtesy of SUPRA It’s rare that a sequel is as good as the original, but in the case of the Skytop II, it’s a given. The streamlined second generation Skytops are composed of smooth, premium...

BMF Hoops: Nike LeBron 11 Max Low 'Mystic Green'
Culture of Hoops

BMF Hoops: Nike LeBron 11 Max Low 'Mystic Green'

By Sandy DoverSeptember 04, 2014

Courtesy of Nike | featuring the Nike LeBron 11 Max Low 'Mystic Green' Low-cut and sleek, the LeBron 11 Low represents an evolution of James’ signature shoe, with a full-length Max Air bag for optimum...

BMF Hoops: Nike Kobe 9 EM Premium 'Game Royal'
Culture of Hoops

BMF Hoops: Nike Kobe 9 EM Premium 'Game Royal'

By Sandy DoverSeptember 03, 2014

Courtesy of Nike Three new colors of the Nike Kobe 9 EM Premium—Gorge Green, Gym Red and Game Royal— feature a geometric fade pattern on the Engineered Mesh uppers. The speckled midsoles feature a Kobe...

BMF Hoops: Nike Kobe 9 EM Premium 'Gym Red'
Culture of Hoops

BMF Hoops: Nike Kobe 9 EM Premium 'Gym Red'

By Sandy DoverSeptember 03, 2014

Courtesy of Nike Three new colors of the Nike Kobe 9 EM Premium — Gorge Green, Gym Red and Game Royal — feature a geometric fade pattern on the Engineered Mesh uppers. The speckled midsoles...

BMF Hoops: Nike Kobe 9 EM Premium 'Gorge Green'
Culture of Hoops

BMF Hoops: Nike Kobe 9 EM Premium 'Gorge Green'

By Sandy DoverSeptember 03, 2014

Courtesy of Nike Three new colors of the Nike Kobe 9 EM Premium — Gorge Green, Gym Red and Game Royal— feature a geometric fade pattern on the Engineered Mesh uppers. The speckled midsoles feature...

BMF Running: Nike Trail Kiger Collection
Culture of Hoops

BMF Running: Nike Trail Kiger Collection

By Sandy DoverSeptember 02, 2014

Courtesy of Nike | featuring the Nike Trail Collection Stray branches, loose soil and steep slopes are just the price of entry when it comes to trail running. But much like navigating the obstacles of...

BMF Hoops: Air Jordan 14 Retro 'Challenge Red'
Culture of Hoops

BMF Hoops: Air Jordan 14 Retro 'Challenge Red'

By Sandy DoverSeptember 02, 2014

Courtesy of Nike Inspired by a love of cars, this Air Jordan 14 Retro takes on the luxurious design and sleek lines of an iconic sports car. A one-piece soft suede upper is eye-catching in...

BMF Hoops: Air Jordan XX9 'Gym Red'
Culture of Hoops

BMF Hoops: Air Jordan XX9 'Gym Red'

By Sandy DoverSeptember 02, 2014

Courtesy of Nike | featuring the Air Jordan XX9 'Gym Red' Building on a history of pioneering innovation and craftsmanship, the 29th iteration of the successful Air Jordan franchise is the world’s first basketball shoe...