Category: LifeStyle

It's more than kicks or sneakers, it's more than designer socks, it's more than the miscellaneous and uncategorizable. It's about giving you an insider's view of what products and the like inform the lives of the distinguished in sports and pop culture. And perhaps, you can be informed in the same way.

BMF Training: Nike Hyperwarm Flex
Culture of Hoops

BMF Training: Nike Hyperwarm Flex

By Sandy DoverOctober 08, 2014

Courtesy of Nike Nike's process, always, is to start with the needs of the athlete. When it comes to designing the world's best baselayers the needs are protection and comfort in challenging climates. A singleminded...

BMF Gridiron: Nike Pro Combat Hyperstrong 3.0
Culture of Hoops

BMF Gridiron: Nike Pro Combat Hyperstrong 3.0

By Sandy DoverOctober 08, 2014

Courtesy of Nike It’s no surprise that the game of football is evolving and its athletes are not only bigger, but also stronger and more athletic. The sheer size of players has increased over the...

BMF Training: Nike Pro Combat Baselayer Collection
Culture of Hoops

BMF Training: Nike Pro Combat Baselayer Collection

By Sandy DoverOctober 08, 2014

Courtesy of Nike Athletes encounter opposition in many forms – both on the field and in training. The elements -- extreme heat and cold, wind and precipitation – also prove to be worthy competition during...

BMF Hoops: Nike Air Command Force High Retro
Culture of Hoops

BMF Hoops: Nike Air Command Force High Retro

By Sandy DoverOctober 08, 2014

Courtesy of Nike This season, Nike Sportswear reintroduces an iconic moment in heightened innovation — the Air Command Force. Originally released in 1991, this towering hoops design became a cult classic through its unique fit...

BMF Gridiron: AIR JORDAN VI Cleat 'BCA'
Culture of Hoops

BMF Gridiron: AIR JORDAN VI Cleat 'BCA'

By Sandy DoverOctober 07, 2014

Courtesy of Nike Throughout the month of October, Jordan Brand will continue its annual support for building breast cancer awareness as team Jordan athletes take the field in exclusive AIR JORDAN VI cleats. Featuring an...

BMF Style: Pendleton® by NIKEiD
Culture of Hoops

BMF Style: Pendleton® by NIKEiD

By Sandy DoverOctober 07, 2014

Courtesy of Nike Welcome to Oregon — a state with a unique heritage and its own share of options to fit any lifestyle. Channeling the state in which they were founded, two of the region's...

BMF Hoops: adidas J Wall 1 "Alternate Away"
Culture of Hoops

BMF Hoops: adidas J Wall 1 "Alternate Away"

By Sandy DoverOctober 07, 2014

Courtesy of adidas adidas today unveiled two new colorways of the J Wall 1 signature basketball shoe for NBA All-Star point guard John Wall. Look for John to wear both of these red versions while...

BMF Running: Nike Winter Running 2014-2015 Collection
Culture of Hoops

BMF Running: Nike Winter Running 2014-2015 Collection

By Sandy DoverOctober 06, 2014

Courtesy of Nike Running isn’t a fair-weather sport. It’s an all-weather sport. Running is lacing up morning, noon or night, rain or shine. It’s sleet and slush and icy, slick surfaces. It’s conquering the cold....

BMF Running: Nike x Undercover Gyakusou Holiday 2014 Collection
Culture of Hoops

BMF Running: Nike x Undercover Gyakusou Holiday 2014 Collection

By Sandy DoverOctober 06, 2014

Courtesy of Nike | featuring the Nike x Undercover Gyakusou Holiday 2014 Collection Mirroring Jun Takahashi’s progressively more serious approach to running, this collection exponentially combines top Nike Running and Research Lab innovations with the...

BMF Running: Nike Air Zoom Structure 18
Culture of Hoops

BMF Running: Nike Air Zoom Structure 18

By Sandy DoverOctober 03, 2014

Courtesy of Nike Strength and growth come from continuous effort — but growing up doesn’t have to mean slowing down, as proven by the new, revolutionary Nike Air Zoom Structure 18. Now in its 18th...