Category: LifeStyle

It's more than kicks or sneakers, it's more than designer socks, it's more than the miscellaneous and uncategorizable. It's about giving you an insider's view of what products and the like inform the lives of the distinguished in sports and pop culture. And perhaps, you can be informed in the same way.

adidas Honors Dads with Special Edition Father’s Day Cleats
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adidas Honors Dads with Special Edition Father’s Day Cleats

By Hardwood and Hollywood StaffJune 17, 2017

adidas Baseball today unveiled the limited edition adizero Afterburner Father’s Day cleat to honor and celebrate dads across the globe . Inspired by the “dad jeans” fashion statement, the special edition Father’s Day cleat is...

adidas Lifts Off with Crazy Explosive 17 Basketball Shoe
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adidas Lifts Off with Crazy Explosive 17 Basketball Shoe

By Hardwood and Hollywood StaffJune 14, 2017

Crazy Explosive 17 introduces Forged Primeknit – a single-piece upper designed with areas of unique dimension that create structured support and reinforced stability in key target zones. Paired with ankle and tongue cushioning for lightweight...

ADIDAS REVEALS ULTRABOOST X IN NEW MYSTERY BLUE COLORWAY
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ADIDAS REVEALS ULTRABOOST X IN NEW MYSTERY BLUE COLORWAY

By Hardwood and Hollywood StaffJune 12, 2017

adidas Running today added an eye-catching mystery blue colorway to its UltraBOOST X collection for FW17, giving female runners a fresh new way to stand out on the streets. Launched earlier this year, UltraBOOST X...

adidas x Parley Turn NYC Blue with Pusha T + Inaugural 5K to Raise Awareness for Oceans
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adidas x Parley Turn NYC Blue with Pusha T + Inaugural 5K to Raise Awareness for Oceans

By Hardwood and Hollywood StaffJune 09, 2017

adidas and Parley for the Oceans invited their communities of runners, athletes, ocean ambassadors, environmentalists, artists, influencers and media to unite during their first ever Run For The Oceans as they turned New York City...

adidas Supports LGBT Equality with Pride Month Pack
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adidas Supports LGBT Equality with Pride Month Pack

By Hardwood and Hollywood StaffJune 02, 2017

adidas calls all creators to reinvent their place in history by continuing the support of LGBT equality. This month, adidas will release four exclusive styles throughout Pride Month and continue to support the Rainbow Laces...

Stephen Curry & Under Armour to Return to Asia this Summer
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Stephen Curry & Under Armour to Return to Asia this Summer

By Hardwood and Hollywood StaffMay 31, 2017

For the third straight year, Stephen Curry will headline a summer tour with Under Armour beginning July 22 . The two-time league MVP will once again interact with global fans and help players around the...

adidas x Parley Host Run For the Oceans Global Movement
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adidas x Parley Host Run For the Oceans Global Movement

By Hardwood and Hollywood StaffMay 25, 2017

adidas and Parley for the Oceans announced their first global initiative with the launch of adidas x Parley Run for the Oceans, a global celebration that will take place during World Oceans Day week (...

adidas Creates Special Edition Cleats in Honor of Memorial Day
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adidas Creates Special Edition Cleats in Honor of Memorial Day

By Hardwood and Hollywood StaffMay 24, 2017

adidas baseball unveiled the special edition adizero Afterburner Memorial Day cleats to pay homage and in remembrance of all those who have served in our country’s armed forces. Designed around a red silicone poppy flower...

Reebok Presents Shaquille O'Neal in the new Shaq Attaq Modern's
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Reebok Presents Shaquille O'Neal in the new Shaq Attaq Modern's

By Hardwood and Hollywood StaffMay 22, 2017

Brought to you by our friends at Reebok. The original Reebok Shaq Attaq sneaker was born in 1992 and was Shaquille O'Neal ’s signature shoe when the backboard-shattering player dominated the court with his singular...

adidas PureBOOST DPR Launches in NYC + Berlin
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adidas PureBOOST DPR Launches in NYC + Berlin

By Hardwood and Hollywood StaffMay 22, 2017

Brought to you by our friends at adidas. NYC David Perry and Leigh Gerson hosted The Grand Prix in New York. The unsanctioned two-race series blended urban running and NYC culture and the winner received...