Culture of Hoops
Russell Westbrook "Angry" With Kevin Durant
Image courtesy of Keith Allison/Flickr . Russell Westbrook is taking time not just to figure out his next steps, but also to lick his own wounds. Reports have come out suggesting Westbrook's style of play...
MLB
adidas Brings XENO to Baseball
adidas today launched the XENO cleat collection - the first baseball cleats to feature adidas' revolutionary XENO technology. As the pioneer of #CLEATHEAD culture, adidas continues to bring sneaker trends to cleats and the XENO...
Culture of Hoops
Sacramento Kings to Name Street After Ex-NBA Commissioner David Stern
The Kings will announce Tuesday that they are naming the street leading to the front door of the new downtown arena in honor of former NBA Commissioner David Stern, whose persistent, decades-long efforts helped keep...
Culture of Hoops
C.J. McCollum Agrees to $106M Max Extension
Image courtesy of the Portland Trail Blazers/Facebook. Portland Trail Blazers guard C.J. McCollum has reached agreement on a four-year, $106 million maximum contract extension, league sources told The Vertical. The deal includes no player option,...
LifeStyle
Under Armour and Bryce Harper Unveil the Harper One Platinum Colorway
Brought to you by our friends at Under Armour. We are excited to share with you the latest colorway of the first signature baseball cleat from Under Armour and Bryce Harper , the Harper One...
LifeStyle
Reebok announces official partnership with music artist Future
Photo Credits: Dwight “Shootrr” Elder, @theshootrr Brought to you by our friends at Reebok. Reebok is expanding the brand's network of global talent with the appointment of international style pioneer and music artist, Future. Future...
LifeStyle
adidas Soccer Reveals New Ace16+ Purecontrol Ultra BOOST
adidas Soccer today unveiled a brand new off-pitch interpretation of the ACE16+ PURECONTROL – the ACE16+ PURECONTROL UltraBOOST – bringing together the Primeknit upper from adidas Soccer and the industry-leading BOOST technology used in adidas...
LifeStyle
adidas Unveils Crazylight 2016 – the Ultimate Low-Top Basketball Shoe
This summer adidas will drop the Crazylight 2016 – the ultimate low-top Basketball shoe. Crafted specifically for quick footwork, cutting through traffic in the lane and making highlight reels the Crazylight 2016 was engineered specifically...
LifeStyle
Reebok Classic launching new iteration of Allen Iverson's Question Mid sneaker "Only The Strong Survive"
Reebok’s "Year of the Question," celebrating the 20th anniversary of Allen Iverson ’s landmark signature model, is showing no signs of slowing down yet, as another strong colorway hits the market in early July. Dubbed...
Culture of Hoops
Lift Life Foundation & Caring Teen Help Transform a School While Giving Back to the Community
https://www.youtube.com/watch?v=UgCCf8NSzHY&feature=youtu.be Scroll down to view the full video. A special project was presented last month to a high school student chosen by the Make-A-Wish foundation. Instead of asking for a trip to Disneyland or to...
